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Our Story

Rooyi

Rooyi – Cotton | Kapus | Qutn

‘A natural cloth or thread made from the thin white hair of a cotton plant.’

Rooyi’s Mission

We want to build a brand & community that focuses on authenticity, self-expression and positivity. Rooyi is not just a brand, it is a journey of making every woman feel stylish, comfortable and happy :)

Celebrates You

Our brand is a celebration of authenticity and simplicity that offers everyday comfort wear for women. We use finest cotton & natural fabrics sources from all over India. 100% luxe cotton fabrics, Indian craftsmanship and chic silhouettes – these are the pillars of our brand.

Comfort + Quality

Whether you’re vacation-ing, heading to work, running errands, or enjoying a casual day out,
Rooyi’s prints and cuts make you feel easy and breezy without compromising on the quality.

Rooyi

Why Rooyi ?

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